Hi! I’m Jovana, master of laws, graduated at Belgrade university but in soul, I’m a beader. Until 2009. beadwork was my hobby but at one moment I noticed that all my friends and friends of friends wear my jewelry and in that moment I decided to start a business. In 2009. I started my blog, Facebook fan page, later Instagram, and the magic happened... After that I was at many shows and exhibitions, I spread my empire in social media and step by step made very popular brand in my country. Now, I decided to share my work with people worldwide. Princess of handmade jewelry happens with help of a little magic, little beads and much love. It's designed for trendy ladies who know what they want. I hope you will enjoy my work as I enjoy creating jewelry :)
Thank you for visit my shop!
With love from Serbia <3